Cold temperatures persist over much of North America this week. But rather than just trying to survive the winter, one Canadian city is trying to turn it into an asset.
With an average temperature of -12C (9.5F) in the heart of winter, and home to seven city-owned outdoor skating rinks, Edmonton, Alberta is no stranger to the cold.
Unlike other cities in the US and Canada that have banned activities such as tobogganing because of insurance costs, Edmonton has no such laws.
Now the city is considering flooding an 11km route for residents to commute through the city on skates.
It's called the Freezeway. Organisers are planning a pilot project for as early as next winter.
The premise first came about years ago, as an offhand comment from a civic leader with an environmental bent.
"Why don't we just crack the fire hydrants open, flood the streets and let people skate to work in the winter?" teased city councillor Tooker Gomberg, in the 1990s.
Landscape architecture student Matthew Gibbs, who grew up in Edmonton, pondered the flippant idea, and built a very real design - winning him first place in the 2013 COLDSCAPES international design competition and the attention of city planners.
Researching the landscape for his master's thesis, Mr Gibbs looked to two old existing rail corridors, flat stretches of land that lead in the direction of Edmonton's downtown core. The land is currently used as a multi-purpose trail that runs along the tracks.
"I found if we bridged these together, we could create a unified 11km route that people could skate on - potentially to work, to school or to the hockey game," said Mr Gibbs.
The long ice corridor would be comparable to Ottawa's 8km Rideau Canal and Winnipeg's 9km The Forks on the Red River, except that the Freezeway would be an artificial skating trail.
He presented the idea at Edmonton's 2015 Winter Cities conference, an event that focuses on turning winter into an asset, rather than a yearly impediment, for northern cities.
In a video touting the benefits of the Freezeway, Gibbs says it would "promote winter programming, active lifestyles, sustainable forms of transportation, social activity," as well as giving Edmonton an "iconic" attraction that would attract tourists.
He said the Freezeway could combat the lethargy that comes during the darker winter months.
Edmonton City Planner Susan Holdsworth said the Freezeway idea took off immediately.
"We thought we'd have to push the snowball up hill," she said of selling Mr Gibbs' idea to the public
"Instead it's like we're riding downhill, gaining momentum, going faster all the time."
Councillor Scott McKeen said the Freezeway would be a welcome addition.
"Edmonton has not exploited to any great extent one of its greatest natural resources - winter," said Mr McKeen. "Like other North American cities in colder climates, we've tried to engineer our way out of it. … Even most of our hockey facilities are now indoors and heated."
The project is in its earliest stages and the logistics - not to mention cost - could be an impediment.
One of the more outspoken critics, Councillor Mike Nickel called the Freezeway "the stupidest idea I've heard"."Floating the idea out that we should spend money so people can skate to work just doesn't seem to sit right with the local tax payer, at least not in my constituency," said Mr Nickel. "People just wouldn't think that this is prudent."
It's a sentiment shared by many Edmontonians who took to social media after the plan made headlines.
"How about fixing all the broken things in the city first....roads, aging pipes, the homeless.....then yes, a nice skate-way," Lynn Chalifoux-Thrower wrote on a Facebook.